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Archive for the ‘General’ Category

Everything is about Context and Audience

April 2nd, 2012

When writing, or even reading, the best way to be clear with our message or to understand the message is to understand the context and the audience. Let me try to explain this with an example from one of my new article web site.

In the blog, The Parables of Jesus, I write about the parables Jesus told to his disciples and the crowds of His time.  It is critical for me as a writer to realize that I need first to understand the context in which the author wrote the story as well as the audience Jesus spoke to, and then understand my own audience so that I can write the articles with relevance to that audience today. Read the rest of this entry »

Posted in General, Marketing | Comments (0)

The Christmas Story: Does It Still Matter?

December 21st, 2011

Written by Rusty Wright

What does Christmas mean to you? Times with family and friends? Perhaps carols, cards, television specials. Maybe hectic shopping, parties, and eating too much.

All these and more are part of North American Christmas. But what about the first Christmas? Why is the original story—the baby in a manger, shepherds, wise men, angels—important, if at all?

May I invite you to consider eight reasons why the original Christmas story matters, even to you? You may not agree with all of them, but perhaps they will stimulate your thinking and maybe even kindle some feelings that resonate with that famous story.

Read the rest of this entry »

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October 2011 Updates

October 25th, 2011

New Courses Listing and New Classroom Location

Just a quick post to let you know that we’ve added a list of new courses, and that we are now offering classroom courses again.

Online Courses:

Classroom* Courses:

  • Sales Success Series:
    • Understanding Your Customer (communication skills)
    • Handling Objections/Closing the Sale
  • Human Resources Series:
    • Hire for HIPPA**, Train for Skills
    • Raising Your HIPPA Standards = SUCCESS
  • Insurance Industry Series:
    • General Insurance Fundamentals 1 (Alberta Level I examination course) (5 days)
    • General Insurance Fundamentals 2 (Alberta Level II examination course) (4 days)
  • Professionals Series:
    • Identity Theft, Privacy & Internet Safety Fundamentals
    • Managing Stress, The Serenity Principle
    • Productivity -Getting Things Done (cranking widgets)
    • Productivity -Outlook as a Productivity Tool
    • Performance Planning

* Classroom courses will be held in the Edmonton area, and are subject to a deposit upon registration. Smaller classes (10-20) will be offered in our South Edmonton Offices (#206, 9131 – 39 ave)

** HIPPA: Honesty, Integrity, Personality, Perseverance & Attitude

Read more about it on our Products and Services Pages.

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An update on current projects

July 19th, 2011

It has been a busy summer so far.

I completed the Exempt Market Products licensing course in June. This course was a challenge to say the least, but we are happy with the final results. 

At the time of this writing, I just finished creating another FREE Online Course for small business owners. It is all about how to create, produce and publish your own marketing video. the last page and the membership were published only a few hours ago.

On to the next project…

I am currently working on another Continuing Education course for business owners, managers and supervisors responsible for the safety programs at their work or on job sites. It will be titled Managing Safety Systems and is a joint-venture with SafetyaHead.

So if I don’t write a post for a while, you’ll know why. I am keeping busy working with customers.

Seize the day!

There is still a lot of work to do but the official launch is scheduled for Fall 2011.

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Bring on the learning revolution.

June 10th, 2011

There is a crisis in the human resources climate, as critical as the climate crisis. Talents and passionate people are being wasted, positions are filled with people that do not like them. It is time to change or simply allow change to happen.

Our current thinking and education system is failing.

Here is a video of Sir Ken Robinson that I recommend for your viewing.

Posted in Education, General, Personal Growth, Video | Comments (0)